Has anyone been stagnant? I'm amazed at how I've not completed the podcast. For the season, how I have not been writing or blogging. I have still been creative a little bit Canva and still creating content for clients. However, writing has been hard. Is it a writer’s block? I’ve also had to deal with onset of depression and some disappointing things happening in my life. I can only go so long with saying, “I’m ok.” When clearly I have not been, and you know what? That’s ok.
And It's Ok | Evolving Takes Werk Podcast
Self-Publishing & Branding 💞💙💞💙
Perfectly Packaged - Nothing Was Wasted

What I thought was a company to help others share their stories became a deeper realization—that I am the bet, perfectly packaged, with nothing to prove.
When I look at my life now, I no longer see fragmentation. I see formation. What once felt like too many roles, too many pauses, and too many pivots now reads as preparation. Mother, educator, writer, believer, survivor, each role shaped the next. None of them existed in isolation, and none of them were accidental.
Being a mother taught me patience long before I ever named it as leadership. It taught me how to listen beneath words, how to respond instead of react, how to keep showing up even when I was tired. Being an educator sharpened my ability to translate complex ideas into language people can actually receive. Writing became the place where I processed what I couldn’t yet say out loud. Faith taught me how to trust seasons that didn’t make sense while I was living them and that all things work together for my good.
Then came the roles I never asked for but still had to inhabit, patient, survivor, griever. Illness slowed me down in ways productivity never could. Recovery forced me to confront my limits. Grief stripped away any illusion of control. And still, even those roles informed the others. They deepened my compassion. They clarified my voice. They reshaped how I understand leadership, not as authority over others, but as stewardship of truth.
At the time, it didn’t feel purposeful. It felt disruptive. Inconvenient. Like I was falling behind while everyone else was moving forward. But distance has a way of revealing design. What once felt like interruption now feels like instruction. The pauses weren’t gaps, they were classrooms. The lessons learned are invaluable.
This is why I no longer believe in wasted seasons. The work I do now is stronger because of everything that came before it. I can sit with people in uncertainty because I’ve lived there. I know fully the pain of rejection and what it's like to become ill and have to solely depend on others. I can guide others through storytelling because I’ve had to find language for my own becoming. I can lead without rushing because my life has taught me the cost of forcing outcomes.
So when I say I am perfectly packaged, I don’t mean finished. I mean integrated. I mean whole. I mean I no longer need to separate who I’ve been from who I am becoming. The throughline was always there. I just couldn’t see it until I stopped trying to edit my life and started honoring it.
Perfectly Packaged - When “Niche Down” Costs You Parts of Yourself
I told myself my niche was self-publishing and writing. I created the website and the social media pages. I did all of the things. That wasn’t wrong but it wasn’t complete. What I didn’t understand then was how much pressure that advice carried, or how quietly it asked me to leave parts of myself behind.
“Niche down” started to feel less like guidance and more like an eraser. It suggested that my story needed trimming. That my experiences needed editing. That the parts of me shaped by illness, grief, faith, recovery, leadership, motherhood, and survival were somehow extra. I felt like I had to choose one lane when my life had clearly taken many—and none of them were accidental.
Every role I’ve held informed the other parts of me at the same time. Niching down didn’t make my work clearer, rather it made it feel disconnected from me. And over time, that disconnect created quiet resistance. Not because I lacked discipline, but because something in me knew I was being asked to shrink.
There’s a particular grief that comes from trying to make yourself more “marketable.” It doesn’t show up all at once. It shows up in hesitation. In daily self-reflections. In the feeling that you're leaving too much unsaid. I didn’t realize it then, but I was grieving parts of myself while trying to brand the rest. In those moments, the branding didn't feel fulfilling because so much of me was being left out.
I was leaving out so much that makes me relatable to single moms, divorce moms, women of faith and women who can't see it yet but they are thriving in adverse situations without having the language to it. I named the whole of who I am. Mom. Believer. Educator. Writer. Survivor. I'm every woman. A multi-talented woman who has a publishing company designed to help others tell their stories.
Now, the writing comes easier. The ideas connected. The resistance softened. Not because I had finally figured out the “right” strategy—but because I stopped abandoning myself in the process.
This is what perfectly packaged actually means to me now. Not polished. Not minimized. Integrated. Whole. Honest. Every role informing the other. Nothing wasted.
Perfectly Packaged - Releasing the Pressure to Niche Down

For a long time, I heard the same advice over and over again: niche down. Make it smaller. Make it clearer. Make it easier to explain. I thought my niche was simply self-publishing and writing. And while that’s true, it was never the whole truth.
What I didn’t realize then was how much pressure that advice carried. It made me feel like I had to flatten my experience to fit inside a category. Like I had to choose one lane when my life had clearly taken many. Writing wasn’t separate from healing. Publishing wasn’t separate from grief. Coaching wasn’t separate from lived experience. They were all informing each other at the same time.
Now I see it differently. My niche isn’t a single service or skill, it’s the intersection of my story, my voice, and the season I’m willing to write from. Its creativity shaped by recovery. It’s guidance rooted in lived experience. It’s helping others give language to what they’ve survived and what they’re still becoming.
So no, I didn’t niche down.
I named the whole of who I am.
And that’s when everything began to make sense.
I realized that I'm perfectly packaged. I am a
Writer
-
Coach
-
Survivor
-
Mother
-
Faith-rooted woman
-
Creative who understands grief, recovery, and rebuilding
And It's Ok | Evolving Takes Werk Podcast
Ghetto Chick Is On Sale On Amazon!!
This week has been super exciting!!! On June 30 Ghetto Chick was released in eBook format on Amazon. It tells the story of the point in my life where after a failed marriage I entered into a relationship that resulted in even more heartache. Through that brokenness, in 2008, I began to write and journal. During that time http://www.lindarinsights.blogspot.com and Ghetto Chick were birthed.
I’m so humbled by the response to it. When I finished writing Ghetto Chick, I had no idea what to do with it. I put it on a site to sale with a stock book cover and I just left it there. As I learned more about graphics I created the current cover and I knew that I was getting closer to what I wanted to achieve for my first book. A chance scroll on Instagram in May landed me in a two day course about making eBooks. After the first class I was already formatting the book. The interior reflects the beauty of the writings and the beauty of the cover.
I hope that when you receive your copy that you experience words of heartache, love and the desire of a woman, who after a failed marriage, while raising two incredible sons desired more and kept pressing despite the obstacles.
If I’ve learned nothing else in this process, I’ve learned that I was created for more. Check it out!!!!
Ghetto Chick eBook Release June 2020
Damn It Spencer ~ Excerpt From Infused
Pen Of The Writer (POWER) Book Fest
November 5, 2018 ~ Excerpt From Diligently
November 5, 2018
That Weekend ~ Excerpt From Diligently
November 2, 2018 ~ Excerpt From Diligently
November 1, 2018 ~ Excerpt From Diligently
He laughed and asked me to stop playing. He stood in my classroom and stared at me and said, “You’re lying.” In the calmest voice that I could muster up, I told him about the program’s numbers being low and that I was being reassigned to another school. Before I could get my thoughts completely out, he abruptly left my room in tears.
-
I really don't get into reality shows, especially competitions. But occassionaly I venture and watch BET Sunday's Best. Why? I love ...
-
Do our boys matter? In a time when African American boys are being incarcerated and murdered at alarming rates one pastor has bold...


